Cosmetic Trend #4 – Male Plastic Surgery

February 17, 2013

The Advisor

hello-handsomeSince 1997, male plastic surgery has seen a 121% increase. Despite this increase, men only represent 9% of all plastic surgery procedures (American Society for Aesthetic Plastic Surgery data 2012 statistics).  Perhaps most surprisingly, men accounted for 47% of the volume of health and beauty products. This may be a sign that men will increasingly seek cosmetic treatments in 2013. Historically, men tend to seek liposuction or facial enhancements such as rhinoplasty or eyelid surgery, but men also gravitate toward niche treatments as well, such as calf implants. Botox and filler treatments continue to climb in the male population, as the public becomes more aware that natural results are easily attained by an experienced injector. The unfortunate truth is that there has been some well-televised bad plastic surgery in the male population. These examples of bad male plastic surgery can be seen on any Bravo reality TV show, but the true reality is that this is not the norm.

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